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Price: 65.00 BRL
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Marketing Internacional
Marketing and Developing Services
Marketing Digital
Marketing and Promotion for Business Coaches and Influencers
Marketing and Consumer Behaviour
Marketing Público
O principal objetivo do marketing público é servir ao cidadão, visualizando-o como cliente para identificar os seus desejos e necessidades. Assim como no setor privado, deve haver um processo de melhoria contínua visando ao aprimoramento e à modernização dos serviços prestados. Neste livro, você vai aprender tudo a respeito de marketing, os seus desafios e oportunidades, com ênfase no marketing público e nas características que o diferenciam do marketing tradicional. Ainda, vai descobrir como construir estratégias sólidas de marketing neste conectado milênio — em que os consumidores acessam e divulgam informações em qualquer momento e lugar — e como explorar o mix de marketing para o sucesso dos serviços públicos.
Disclaimer: Product information, including title, description, and images, is sourced/provided by our affiliate partner, Grupo A.
Disclaimer: Some of the links on this website are affiliate links, meaning we may earn a commission if you click through and make a purchase. This comes at no additional cost to you.
By clicking the button above, you acknowledge that you will be redirected to a third-party website and agree to their terms and conditions.
Product information, including title, description, and images, is sourced/provided by our affiliate partner, Grupo A.
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Share this product with a friend:
Refer a friend and earn 0.05 CEC when they click the link, plus an additional 1.00 CEC if they register. Share this Product and boost your earnings together!