Categories
Disclaimer: Some of the links on this website are affiliate links, meaning we may earn a commission if you click through and make a purchase. This comes at no additional cost to you.
By clicking the button above, you acknowledge that you will be redirected to a third-party website and agree to their terms and conditions.
Log in to manage favorites.
Fundamentals of Bipolar Affective Disorder
Fundamentals of British Retail Compliance (BRC) Food Standard
Fundamentals of Biomedical Engineering
Fundamentals of Becoming a Certified Fraud Examiner (CFE)
Fundamentals of Ambulance Care Assistant
Fundamentals in Strategic Marketing and the Marketing Environment
If you are starting out in marketing human resources management or corporate communications this free online course will be helpful in furthering your knowledge of strategic marketing and the marketing or business environment in which you operate.It begins by introducing you to consumer behaviour models specifically the Howard Sheth model and how it works in the Indian context. Next the course will cover strategic marketing analyzing the market as well as market segmentation. It discusses different models and strategies to create the biggest benefits of marketing plans. It will also look at gap analysis and segmenting the market to find the right audience to sell a product to and the best way to go about it.Finally you will look at aspects surrounding the market environment and study the marketing mix and sale elements involved in it. The course also looks at the business-to-business (B2B) markets as well as the importance of macro-environmental factors on marketing strategies. You will end with a grounding in decision models and an understanding of how to navigate the importance of e-business or doing trade almost exclusively online.
Disclaimer: Product information, including title, description, and images, is sourced/provided by our affiliate partner, Alison US CA.
Disclaimer: Some of the links on this website are affiliate links, meaning we may earn a commission if you click through and make a purchase. This comes at no additional cost to you.
By clicking the button above, you acknowledge that you will be redirected to a third-party website and agree to their terms and conditions.
Product information, including title, description, and images, is sourced/provided by our affiliate partner, Alison US CA.
Share this product with a friend:
Refer a friend and earn 0.05 CEC when they click the link, plus an additional 1.00 CEC if they register. Share this Product and boost your earnings together!
Log in to manage favorites.
Similar Products
Share this product with a friend:
Refer a friend and earn 0.05 CEC when they click the link, plus an additional 1.00 CEC if they register. Share this Product and boost your earnings together!