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Customer Service Value in Marketing Analytics
Customer Service Value in Marketing Analytics is a free online course that offers a comprehensive guide to understanding the importance of the customer churn approach in marketing. This course will teach you how various techniques can be used to predict customer-churning behaviour in marketing analytics. It begins with an analysis of customer service control and how it can be used to solve real-life problems.Next you will learn about text mining as well as the impact of Internet availability on the analytics process. You will also study the features and application of natural language processing in analytics as well as the roles of information and digital technologies. Then you will discuss the features of tokenization as well as how to use the mining natural language processing approach in marketing. Analyze the customer lifetime value approach as well as studying how to maintain a relationship with customers. Finally you will grapple with customer relationship management as well as the other features of the economics of CRM in marketing analytics.This free online course provides practical knowledge and numerous applications like spam detection in text mining and sentiment analytics as well as how to use the naive Bayes classifier algorithm for the spam detection process. This course will be of significant interest to business organizations programmers and anyone interested in using marketing analytics for private or professional e-commerce.
Disclaimer: Product information, including title, description, and images, is sourced/provided by our affiliate partner, Alison US CA.
Disclaimer: Some of the links on this website are affiliate links, meaning we may earn a commission if you click through and make a purchase. This comes at no additional cost to you.
By clicking the button above, you acknowledge that you will be redirected to a third-party website and agree to their terms and conditions.
Product information, including title, description, and images, is sourced/provided by our affiliate partner, Alison US CA.
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Share this product with a friend:
Refer a friend and earn 0.05 CEC when they click the link, plus an additional 1.00 CEC if they register. Share this Product and boost your earnings together!
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